Pure Oskar is an award-winning Irish gifting brand based in Co. Kildare, creating handcrafted soaps inspired by Irish heritage, culture and storytelling. Founded by Magda Seymour and inspired by her son Oskar, the business began at a kitchen table and has grown into a recognised Irish craft brand.

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Each soap is handmade in small batches using responsibly sourced ingredients, pure essential oils and sustainable packaging. Best known for its distinctive sculptural designs, Pure Oskar transforms everyday personal care into meaningful gifts that bring joy, spark memories and celebrate Ireland's unique character.

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The collection includes the iconic Curragh Sheep Soap, the Irish Native Animal Collection, St. Brigid's Cross Soap and the Mini Pint Soap, alongside seasonal gifts and bespoke creations. Every product is designed to tell a story and create a connection to Ireland through craftsmanship, creativity and a touch of fun. Rooted in family values and a passion for making gifting more meaningful, Pure Oskar's products can be found in premium retailers, heritage sites and gift shops throughout Ireland and beyond. Whether bought as a souvenir, a thoughtful gift or a little treat for yours

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